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Management Product Life Cycle Product life cycle is an important concept of marketing which shows the stages through which a product passes in its entire lifecycle. The different phases of a product life cycle including introduction to growth, maturity and decline depends upon the situation of the market and affects the marketing strategy and marketing mix accordingly. The four stages of a product life cycle.... View Rating

Management Product Life Cycle Diagram Product life cycle diagram is the graphical representation of four stages of a product life namely: Introduction, Growth, Maturity and Decline phase. Product life cycle also called PLC is a concept of marketing that tells about the various stages of a product in its entire existence period or life. The four stages in the Product life cycle diagram indicates. View Rating

Management The BCG Matrix The BCG matrix also called the Growth share matrix, B-Box, B.C.G. analysis, Boston Box, Boston Matrix, Boston Consulting Group analysis, portfolio diagram is a statistical chart developed by Bruce Henderson for the Boston Consulting Group in 1970 with an objective to help organisation analyse their strategic business units and product lines. The key assumptions of the BCG Matrix. View Rating

Management The GE Matrix The GE matrix was developed by Mckinsey in 1970s for General Electric in order to overcome the various disadvantages associated with the BCG matrix. GE Matrix has been successfully deployed as an alternative in marketing for brand marketing, product management. GE Matrix, also popular as 'Directional Policy Matrix,' helps a company decide what products the company should add in its product portfolio. View Rating

Management GE Matrix Diagram Developed by Mckinsey in the 1970s for General Electric, GE matrix diagram is used to identify the position of the strategic business units (SBU) of an organisation and take strategic decision related to the business portfolio and product management. View Rating

Management Business Intelligence Value Chain Business Intelligence Value Chain View Rating

Management Business Intelligence for Profit Business Intelligence for Profit View Rating

Management Business Intelligence for Competitive Edge Business Intelligence for Competitive Edge View Rating

Management Applications of Business intelligence Applications of Business intelligence View Rating

Management Business Intelligence for Decision Making Business Intelligence for Decision Making View Rating

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