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Management

In this section you will find many tutorials, articles and information related to the management. These articles and informational topics will help you in learning the Business Management concepts.

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Management
Tutorial Need of Management by Objectives
Article highlights the facts regarding the need of management by objectives in the system to achieve the goals efficiently and effectively. View Rating



Management
Tutorial 4 C's of Marketing Mix
As 4 P's of marketing mix was basically a product oriented model, Robert F. Lauter born in 1993 proposed a 4 Cs classification model that is a consumer-oriented and more focused towards niche marketing instead of mass marketing. It can be said that 4 C's concept is a consumer-oriented version of 4 P's concept. The 4 C's of marketing mix include Consumer, Cost, Communication, Convenience etc. View Rating



Management
Tutorial Technical words for Business Analyst
Technical words for Business Analyst View Rating



Management
Tutorial How to design project document for client and programmer
How to design project document for client and programmer View Rating



Management
Tutorial 4 P's of Marketing Mix
4 P's of Marketing Mix of marketing was first proposed by E. Jerome McCarthy in 1960, which defines four factors essential for evaluating the business activities and should be kept into mind while developing a marketing strategy. The four P's: Product, Price, Place and Promotion are basically a product-oriented model that helps the marketers develop a strong and effective marketing strategy to keep pace with the dynamic market. View Rating



Management
Tutorial Ansoff Matrix
The Ansoff matrix or Ansoff Growth matrix is an effective marketing planning tool that helps a company or business built an effective product and market growth strategy. According to the Ansoff matrix, a business growth depends upon the factor that whether the business is marketing a new product or the existing product in a new or existing market. View Rating



Management
Tutorial Product Life Cycle
Product life cycle is an important concept of marketing which shows the stages through which a product passes in its entire lifecycle. The different phases of a product life cycle including introduction to growth, maturity and decline depends upon the situation of the market and affects the marketing strategy and marketing mix accordingly. The four stages of a product life cycle.... View Rating



Management
Tutorial Product Life Cycle Diagram
Product life cycle diagram is the graphical representation of four stages of a product life namely: Introduction, Growth, Maturity and Decline phase. Product life cycle also called PLC is a concept of marketing that tells about the various stages of a product in its entire existence period or life. The four stages in the Product life cycle diagram indicates. View Rating



Management
Tutorial The BCG Matrix
The BCG matrix also called the Growth share matrix, B-Box, B.C.G. analysis, Boston Box, Boston Matrix, Boston Consulting Group analysis, portfolio diagram is a statistical chart developed by Bruce Henderson for the Boston Consulting Group in 1970 with an objective to help organisation analyse their strategic business units and product lines. The key assumptions of the BCG Matrix. View Rating



Management
Tutorial The GE Matrix
The GE matrix was developed by Mckinsey in 1970s for General Electric in order to overcome the various disadvantages associated with the BCG matrix. GE Matrix has been successfully deployed as an alternative in marketing for brand marketing, product management. GE Matrix, also popular as 'Directional Policy Matrix,' helps a company decide what products the company should add in its product portfolio. View Rating
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