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How Technology Brought Change in Modern Management?
Posted on: May 22, 2012 at 12:00 AM
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In the recent years innovations in technology have brought change in the modern management principles and skill set to a massive proportion. Let us see into few categories of new range of technological innovations to understand how technology brought change in modern management.

In the recent years innovations in technology have brought change in the modern management principles and skill set to a massive proportion. Now technological innovations and practices are the integral part of modern managerial practice and to many extents it works like a springboard for any new development in the business world. For the last few decades a wide array of innovations took place in the field of software technology, programming languages, mobile technology and hand held devices that fueled new management strategies and business processes. The penetration and haunting influence of some of these technologies is really astounding in many respects. The video conferencing and conference calls as the advanced communicative technology brought change in the modern management and corporate communications in an unprecedented way. Similarly mobile applications or technology started to play an all-round role in the day to day information sharing and business planning. Social networking has become the marketing and promotional platform for many companies. Various business specific applications and software today serve as the most relevant and handy tool for modern business managers. Let us see into few categories of new range of technological innovations to understand how technology brought change in modern management.

Change through Telephonic Communication and Video Conferencing

When Wal-Mart as the greatest giant in retail sector introduced video conferencing throughout its stores across several geographic locations around the world, the concept was revolutionary and new in the space of communication in retail sector. For the management in the regional and central headquarter to have direct as well as fruitful communication to all the stores and employees from various professional job responsibilities this technology played a really great role and after the introduction of this technology in retail sector it had been easy for the management to find the potential loopholes in the operation of business or to find opportunities for the next level of development in the sector. Similarly mobile phones and technological innovations in the mobile devices and applications galloped forward to make business communication and information sharing as easy and lively as the real time meeting of employees and management.

Change through Social Networking

Social networking in the new millennia became one of the most popular forms of collective communication in the social as well as individual space and became one of the public spaces of sharing personal views and outlook regarding almost any possible range of individual or social interests and topics. Naturally the social networking platform started to become the springboard for sharing and spreading corporate advertisement and opinions on a diverse range of business interests. For close to a decade numerous social networking sites became the platform for marketing of several consumer commodities and technological applications and devices that has been continuously followed by millions of people. Advertisement and public relationship management of the companies through social networking sites provide one of the instances of how brought change in the modern management practice.

Change through Business Specific and Professional user Specific Applications

Today devices and brand names of devices are purchased because of the popularity of applications in various ranges of uses and user specifications and this is particularly visible in regard to mobile applications that have started to become a driving force in the smart phone segment of mobile devices. The trend of marketing user specific mobile applications launched by Apple Computers has been followed and reciprocated by all the major brand names in the mobile industry. Now in the mobile devices industry you can avail a great range of user friendly applications for all kinds of business and professional use. Apart from being connected to your mail box throughout the day you can avail such facilities like streaming business process related information directly to any business location that comes under your supervision or for instance, for booking a flight or finding a suitable place for your production facility you can rely on mobile applications that would provide you real time guidance.

The above mentioned segments relating to our enquiry of how technology brought changes in the modern management in regard to both practice and principles does only provide only a partial view of the process, but it unveils the necessary insights into the understanding of this change.

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