Article: How To Improve CTR Of Your Google Adwords!
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How To Improve CTR Of Your Google Adwords!
As you are aware, Google Adwords is one of the most popular PPC avenues because of several features.
* Low signup cost (only $5)
* Instant activation of your account
* Instant activation of your ad campaign
* Provision to set daily spending limits
As the Click-Through-Rate (CTR) goes up, your ad position improves and Cost-Per-Click (CPC) goes down. This really puts Google Adwords in a different league.
Here are some simple tips to improve your CTR --
1) Specific matching along with broad matching
Generally when you want to advertise for, say, online dating, you put online dating in the keywords list. I suggest that you all of these in the keywords list -
[online dating]
"on...
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