Article: Why You Need A Marketing Plan
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Why You Need A Marketing Plan
Being in direct sales can often give the feeling "I don't have to do much, just sell". It's true, you don't have to ship orders or create websites, or even design catalogs (even though we recommend it sometimes). Your job as the rep is to direct customers to products, that's it. The fact is, to 'sell' the product is the hardest part.
Because "just selling" is more complicated than it seems, it's important to you to have a marketing plan. First of course you will need to set goals, so you know where you want to be by a set time. The next part is deciding on how to get there.
A marketing plan should include the following:
- What types of marketing ideas you plan to use
This would be ideas such as purchasing ads, hosting parties online and o...
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