Article: 10 Deadly Joint Venture Profit Killing Mistakes
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10 Deadly Joint Venture Profit Killing Mistakes
How to avoid some of the costliest JV mistakes before they happen
1. Not sending out another mailing
Sending another mailing (to the subscribers who haven?t bought) will often bring 50% or so of the previous response.
2. Picking the wrong mailing list
Remember the 40-40-20 rule. 40% of your response depends on the right mailing list, another 40% on the right offer and 20% on everything else.
3. Targeting visitors instead of buyers
Buyers have always been and will always be more profitable than visitors.
Let?s take it a step further. A client who buys from you two times is twice as likely to buy as someone who only buys from you once. Why? Because they have more of a relationship with yo...
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