Article: Business Web Advertising Landing Page Template
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Business Web Advertising Landing Page Template
If you're running an online advertising campaign such as Google Adwords or Overture (Yahoo! Search Advertising), you should make sure your visitor lands on a page that follows through on what the advertisement promised. If someone cannot find what they are looking for on a web page within 10 seconds of arriving, they will usually hit the "back" button and look somewhere else.
The special page made just for an advertisement is called a landing page, because the visitor "lands" on the page after clicking on the advertisement. Your advertising campaigns' landing pages (or sales pages) will probably be the most important pages on your website in terms of getting new business.
Yet many small business owners have never even heard of a landing page, and instead are...
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