Article: Business Web Site Content Strategy
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Business Web Site Content Strategy
Your web site content helps you get in search engines, speak to visitors, and ultimately get visitors to buy, contact you, or follow a link. Meanwhile, your content has to be updated at least once a month if you want to get return visitors and search engine traffic. To be successful, you need to have a web content strategy.
Web Content Strategy: Sources of Content
There are four basic ways you can get content for your site:
1. Licensed content that you can publish on your site for a one-time or recurring subscription fee, or in exchange for putting a link to the author's site under the article. The main benefit of this kind of content is that you can build up your site quickly. The drawback is that hundreds if not thousands of other sites will b...
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