Article: Tell Me What Your Website Does!
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Tell Me What Your Website Does!
You know exactly what your organisation does and what your website offers its users. This information has probably become second nature to you, but first-time visitors to your site won't know this. As such, make sure you don't forget to tell them what you do.
As soon as new site visitors arrive at your website the first thing they need to know, before anything else, is what you do. You can talk all you like about how great you are, but unless you spell out what you actually do, they won't even know what you're so great at! This oh-so-overlooked yet such basic of information can be communicated to your site visitors in a number of different ways:
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Don't just use the page title to tell me who you are; tell me what you do too. If your com...
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