Article: Countdown to an Advert
|
|
|
|
|
Countdown to an Advert
There are hundreds of books available to teach you how to write a good sales letter/advert.
If you were to read them all, it would be possible to distill all of the recommendations into a 'What to do list' similar to the one below.
This list is not exhaustive. No two people would set it out in exactly the same way.
It would be quite possible to extend the list a great deal further.
This is my version. It works for me. It could work for you.
COUNTDOWN TO AN ADVERT
The headline must grab the readers attention. Make a promise or offer a benefit.
Expand the headline in the lead paragraph.
Don't waffle. You must hold the readers interest.
Make sure that any information that you give...
|
|
|
|
|
|
|
Home
|
Back To Articles Directory
|
|
|
Send your comments, Suggestions or
Queries regarding this site at roseindia_net@yahoo.com.
|
|
Copyright © 2006. All rights
reserved.
|
|