Article: Dear Bill Gates, You Clever Fox

Dear Bill Gates, You Clever Fox

You did it. You casually left a live grenade at the Grand Charity Gala and walked out of the room to see if anybody, especially Google, will notice.



Once again, you have created an innovation in marketing that is poised to take the world by storm. What I love about it is how you have just tossed it out into the public for all to see, and yet nobody seems to be noticing it.



Flitting from forum to forum, everyone is talking about your new MSN beta search engine, but nobody seems to have discovered the secret marketing bomb you left ticking there.



Google sure was clever with its PageRank gimmick. In fairness, PageRank is not just a gimmick, but it was marketed as much more than it is -- the big ka-boom that sets Google apart, despite being onl...
 

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Dear Bill Gates, You Clever Fox

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