Article: What Do You Mean I Am A Product?! (Career Marketing 101)
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What Do You Mean I Am A Product?! (Career Marketing 101)
Job search seems to have many hurdles to overcome ? resume, interview technique, appearance, and networking are challenges that job seekers face. These hurdles are surmountable with a strong job search plan and dedicated execution. Job seekers need to apply traditional advertising and marketing methods to their job search to achieve results. By thinking of themselves as the ?product? and the employer as the ?buyer? job seekers can approach their career transitions from a sales aspect.
Market Analysis
Most job seekers have no clear concept of their target market, the conditions of the market, and the types of employers whom would hire them. They need to conduct a market analysis similar to what most business owners have developed as part of a business plan. Th...
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