Article: Is Re-Centralization The New SEO And Effective Copy Must-Have For CMS?
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Is Re-Centralization The New SEO And Effective Copy Must-Have For CMS?
The Issue:
The Content Management System (CMS) heralded a new age. Adding information to the web was no longer the realm of a solitary webmaster and in theory, anyone inside an organisation could update content, post press releases and evolve the company?s online presence easily. It was a revolution.
Using a CMS not only makes it so much simpler to update content and create new pages, it allows for the constant site-wide tweaks needed to coast through search engine algorithm changes. And once you have a dynamic URL rewriter, nothing should stand in the way of getting your unique compelling copy into the search engines and attracting all sorts of traffic. Content is ?king? after all.
There is one major issue however. By de-centralizing the editor...
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