Article: Web Site 101
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Web Site 101
Creating a web site for your business doesn't have to be an overwhelming task. In fact there are thousands of examples of web sites available with just a few mouse clicks. The problem is finding a web site "mix" that will professionally portray your company without you having to take out a business loan to pay for it.
Market Research
Be sure to do online market research first. A few years ago, it was a chore to acquire information or brochures on the competition. Today, you can learn a lot about different businesses online. Start by looking at least ten web sites of your competitors or businesses like yours around the country. This will help you to get a feel for the kind of information being presented by others and the overall purpose of the web site.
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